Entrepreneur Duo – The McBride Sisters- Launch A Cool New Wine

11 Feb Entrepreneur Duo – The McBride Sisters- Launch A Cool New Wine

Wine has always been the sophisticated libation of choice for grown folks and Robin and Andréa McBride, aka The McBride Sisters aim to honor that history by elevating it to the chic drink of choice for contemporaries across the country. The entrepreneur duo, wine connoisseurs have partnered with Diageo Chateau & Estate Wines to create Truvée – a new brand of wines that reflects their expertise,  passion and personal style.

With more than a decade of experience within the wine industry, the McBride Sister have become authorities in the industry and have honed in on the type of flavors and value trendsetters expect. Created from some of the most select vineyards within Central Coast California;  their Truvée Chardonnay and Truvée Red Blend include only the best grapes sourced from the vineyards and retails for $15.99.

Derived from the French word for “to find”, Truvée is as much a nod to their mission as to their journey. Separated and unaware of each other as children, the two sisters found their way to one another later in life and then set out to help people find a wine that matters to them.

Their tenacity and business focus is an inspiration to entrepreneurs everywhere and I’m excited to see where their journey takes these ladies next.

– à bientôt

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