Macy’s has been one of my favorite retailers for a long time now. Part of the reason is nostalgia. I’m a native New Yorker, who grew up watching the original Miracle on 34th Street and riding the magic stairs wooden escalators with my mom. I also appreciate that they help level the playing field for startups and smaller vendors by offering free workshops for women and minority entrepreneurs to help them learn how to scale their business and attract larger clients.
And, of course, in addition to all of that, I love the fact that Macy’s carries many of my favorite designers under one roof. I turn into a kid in a candy store when I walk onto their sales floor and I beeline it straight for the dress section.
So, I was totally siced when I was invited to participate in the Macy’s Fashion’s Front Row Shopping Party at Queens Center Mall. The event was a stone’s throw away from my house in Corona, and I was super excited to spend the afternoon offering style tips and glamming it up with the stylish ladies in my neighborhood.
The event kicked off with tunes from DJ Blaze who had the store jumping with from the moment the clock struck 2 PM. He was mad cool and even let me try my hand on the ones and twos. I kept it live for like a hot minute, but it turns out I shouldn’t quit my day job (ha).
The crowd was treated to a live fashion presentation of the fall’s hottest fashion inspired by looks at New York Fashion Week. The models were fierce, but they were all about ensuring even the smallest guests got to strike a pose.
I also swung by the Lancome Kiss Reading station for a touch up and personality reading. Sasha, the kiss expert had me kiss a piece of paper and told me about my personality from the shape of my kiss. Apparently, I am adventurous, creative and bold, which is pretty spot on. I’m amazed she could tell all that from kiss print. If you ever get the opportunity to get your kiss read, totally do it. It was a blast.
Lancôme also provided free makeovers to attendees and their top makeup artist were on hand to teach attendees how to compliment the fab fall outfits guests were selecting. Many of the artist were using the new Lancôme Auda[city] in Paris Palette, which looked beautiful on dark and light skin tones.
Speaking of looking fab; I totally rock this fabulous Adrianna Papell number. I absolutely love them because they are a family owned company who make stunning dresses for work, play or strutting your stuff down a red carpet.
In between the shopping, guest were also treated to OPI mini manicures, an ice cream bar, raffle prizes and personalized artist fashion sketches.
I can’t think of a better way to spend an afternoon than surrounded by fashion, beauty and good people.
Macy’s Fashion’s Front Row Shopping Party was a blast and I’m looking forward to the next one.
– à bientôt
Charell Star | A Girl In A Dress